I just read an article on NewTeeVee about Ed Burns and his new media efforts. Word is, he’s trying to recreate the Brother’s McMullen in the digital age. I was unfamiliar with his 10 episode webseries ‘the lynch pin‘ before this and I am impressed. It’s a familiar story about a bad ass suit wearing assassin who wants out of the game but “the only way out is in a body bag.” Well executed with Mr. Burns as the titular assassin, the show has a paltry view count on YouTube, which is unfortunate but not unexpected. I wonder how it fared on iTunes? The drop off rate is noticeable and, after watching a few episodes, understandable. The lynch pin suffers from the same curse as most other short series – “Opening Title Fatigue.” After seeing the same intro six times in 10 minutes, it gets old. This is something we’re struggling with on Sexual Miscreant and something I’m looking to solve. The need to constantly remind the viewer what show they’re watching ruins the experience of the narrative. At the same time, lumping the episodes into one large chunk has disadvantages as well, longer load times being the least of them. I’m going to expand on this idea in a future post, so for now, back to the matter at hand. It’s a quality show and a strong effort, well produced, shot on RED and cut with snap and vigor. Well played, Mr. Burns. Well played.
According to the article I linked above, Mr. Burns feels that the $30,000 direct-to-consumer filmmaking model is the way to go, where the only compromises you make are the ones you choose to make. His newest no-budget film is called ‘Nice Guy Johnny’ and it hits iTunes and VOD on October 26.